DUE TO THE CURRENT

ECONOMIC CLIMATE

WE HAVE ROLLED

BACK AND EXTENDED

2009 ADVERTISING

RATES INTO 2010

FOR A LIMITED TIME.

Call Jim at 425-334-8966

for details!

THE REEL NEWS is published monthly by

Coordinating Services, Inc.

621 SR 9 NE, #A-16

Lake Stevens, WA 98258

Phone (425) 334-8966 Fax (425) 397-8877

E-mail: thereelnews@comcast.net

AN AWARD WINNING PUBLICATION

In addition to being the fastest growing and most sought after sport fishing publication in the Pacific Northwest, THE REEL NEWS has won many awards over the years, including most recently the PUBLICATION OF THE YEAR award from the Northwest Outdoor Writers Association (including Washington, Oregon, Alaska, Montana, Idaho, British Columbia, Alberta, Yukon and the Northern Territories). Add this prestigious award to the five others in the past four years, and we're having a pretty good "catch."

WE'RE GROWING

in these trying economic times, we see some outdoor publications becoming stale or even being forced to close their doors. Not true for THE REEL NEWS.

We are expanding at a tremendous rate and our distribution in sporting goods stores and other outlets keeps growing and growing. Not to mention a strong and enlarging subscriber base. Yes, even though our publication is free at the stores, many readers have elected to subscribe and have THE REEL NEWS delivered to their mailbox.

When we added the COLUMBIA RIVER REGION section a few years ago, it opened up a whole new market filled with "inland" sport fishers to compliment our traditional "saltwater" readers.

Although distribution costs increase with expansion, we've made every effort to keep advertising costs DOWN! Just compare our rates to the other regional outdoor publications and you'll see what we mean.

PROFILE OF OUR READERS

Average age: 46

85% married with at least 2 children

Income average: Over $50,000

Favorite species: Salmon, bottomfish, trout, steelhead, sturgeon.

Accommodations: 43% lodging, 30% RV, 27% camping

Value of fishing equipment: Over $25,000

Favorite locations: Washington, Oregon, British Columbia, Alaska, Idaho, California

Average fishing days per month: 6.5 (over 2.5 months per year)

Yearly fishing expenses: Over $3,500

Average fishing rods per family: 18

Average fishing boats per family: Almost 2

91% fish with a partner

Years spent fishing: Average 35

87% take extended fishing trips of 2 days or more.

66% save THE REEL NEWS for future reference.

75% belong to a fishing organization.

Over 65% of our sport fishing readers are also hunters.

DISTRIBUTION

This vertical market publication reaches approximately 32,000 readers each month and press runs nearly double for our early-year "show" issues. We distribute the first week of each month by mail, through sporting goods stores, sport clubs general meetings, public awareness and educational programs, city parks, sportsmen's shows and boat shows, special classes/seminars, and special events.

ADVERTISING RATES

For information on display advertising rates call (425) 334-8966. Space reservation deadline is the 15th of each month. Art and graphics deadline is the 20th of each month.

Display ad sizes are:

Full Page......10" wide x 14" high

Half Page Vertical.....7" wide x 10" high

Half Page Horizontal.....10" wide x 7" high

Quarter Page Vertical.....4-3/4" wide x 7" high

Quarter Page Horizontal.....10" wide x 3-1/2" high

Eighth Page Vertical.....2-1/4" wide x 7" high

Eighth Page Horizontal.....4-3/4" wide x 3-1/2" high

Sixteenth Page Vertical.....2-1/4" wide x 3-1/2" high

Sixteenth Page Horizontal.....4-3/4" wide x 1-3/4" high

To download our Ad Art & Graphics Requirements CLICK HERE.

ORDER YOUR
FISH STICKERS
HERE!

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